For my first post here, I wanted to introduce a new idea, an authority profile. I want to create a small database of people that help answer the question, “who should I be following online?”
The first person on my list to talk about is Rand Fishkin. Who is Rand Fishkin? Well, first off all the SEO girls want Rand Fishkin. Being a dude, I really can’t say either way why that is, but I am pretty impressed with the site he has built. Rand is the CEO and Co-founder of SEOmoz, a site that includes a blog with over 10,000 RSS readers according to Feedburner. It was voted the best SEO blog in 2006 by Search Engine Journal, and has been mentioned in numerous high level places like USA Today, Washington Post, and Newsweek Magazine.
The reason Rand is an authority is because of his mix of understanding of Finance, due to majoring in the subject, the web, from all his years of experience and bringing it all together. His articles on SEOmoz are some of my favorites, and the site is just a gold mine of information. You can find him at Search Engine Strategies & Pubcon conferences around the world, and of course on SEOmoz.