Most people admit that they could use a little extra money for their lives. Whether they’re trying to pay off credit card debt, student loans, or even just have a little extra money for life’s pleasures, having an extra job on the side can make a big difference in your bank account. The key is finding something that’s flexible enough with your own schedule that it doesn’t overtake your current job and family life. [Read more…]
When you’re creating a website, the most important thing to consider from a design standpoint is who your target market is. Without this in mind, you could be creating a website that might not be functional for those that you’re intending to have come to your website, especially if those people are of an older generation. [Read more…]
It is a reality of current life that fraud is everywhere. Particularly in the digital realm, it is easier than ever for hackers to get into your information and create all sorts of havoc. If you’ve ever looked into search engine optimization as a way to improve your online branding, then you know how much of the work is done behind the scenes. [Read more…]
So, your last blog site flopped. You invested a lot of time, money and effort into creating it. However, it simply never gained any traction, nor did it produce any of the leads or SEO clout you hoped for.
That’s ok. This time things will be different. They say that when you lose, don’t lose the lesson. And a non-productive website can be an amazing source of lessons.
If you’re trying to get the best marketing for your buck, then you have to understand the importance of headlines and keywords. Every publication that you put out online is a conglomeration of words. Some of the most important words are going to be the headlines. And then the most important focal point is going to be whatever your keyword is.
Data is often ugly. It is strings of characters and numbers that often don’t mean anything just looking at them. If you think about long spreadsheets of data that is entered into columns and rows, you can quickly put yourself to sleep. But in spite of this sparse aesthetic, data may be the most crucial thing any person or company ever works with. That’s why it’s important to figure out how to present data accordingly. That’s where design comes into the equation.
While getting people to come to your blog is a victory in and of itself, this victory can feel a little cheapened if you notice that those who are visiting your blog are bouncing right off after just a few seconds on your page. Luckily, there are things you can do to mitigate this issue once you recognize the problems.
So to help ensure that the people you’re working so hard to bring to your blog actually stay and consume some of your content, here are three ways to better hold your visitor’s attention on your blog posts.
Building your first business website can seem a daunting task, but the job is not as difficult as you might think. There are quite a few aspects involved in building a business website that truly makes an impact on the target audience.
The good news is that once you know the ropes, you’ll be able to envision the big picture with ease. Take the time to become fluent in the language of SEO (search engine optimization), so you can start building your own path to online success. Here are a few tips to get you started on building a successful business website.
No matter what you do, if you are selling yourself, your products and services, or your brand, then you are invested in the idea of marketing. The two gigantic categories of marketing are online marketing and then real-life marketing. Online marketing deals with the digital world and all of the social media platforms. Real-life marketing deals with face-to-face interactions, physical storefronts, and anything that people see outside of computer screens, cell phones, and digital monitors.
As anyone involved in the digital marketing space will testify, the rumors about “SEO being dead” are here to stay. They’ve been around for the past couple of decades, so the notion that they are disappearing anytime soon is certainly not going away.
In other words, businesses large and small are always going to rely on this source of traffic. It has a low cost per acquisition, at least when compared to other channels like paid search, so it’s always going to be favored.
It means that if the worst does happen, and rankings do suddenly fall off a cliff, a business can be severely affected. This is the reason behind today’s post, and we will now take a look at some of the first areas you should look towards if you see your organic traffic eliminated.[Read more…]