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3 Simple Ways to Improve the Design of Your Website

June 25, 2018 By

Visitors’ first impressions of your website develop extremely quickly. Knowing this, it’s vital that the overall design of your website shows people who open it something they like.

This is easier said than done, though. Especially if you don’t have a lot of experience with web design, you might not know what you have to do to improve how your website looks to others. [Read more…]

Filed Under: freelance writing, polarization strategy

Add Practical Tools To Your Website To Improve Engagement

January 27, 2018 By

One of the ways to add a lot of engagement to your website is to add practical tools to the framework, the code, and the content. With so many options out there as far as which websites to go to, you have to consistently give people visit your site a reason to come back. And what is more valuable to people than a set of tools that they can keep returning to?

You can do things like add calculation tools to your website. Or, perhaps adding live chat capability would make sense. No matter what, you want to have share buttons easily available on every screen of your site. And whenever possible, add links to high-quality resources, as a means of adding value to your own content. [Read more…]

Filed Under: online tips, polarization strategy

3 Tools That Can Help You Make Your Company Known Online

November 28, 2017 By

In the world of business, it is imperative that the world know of your existence. Making yourself known is how you build your clientele. Granted, some of the ways we make ourselves known can be bad for the health of our company, but that’s why it’s so important to maintain integrity.

Thanks to the internet, the aspect of advertising your business has been made much easier through the avenue of online marketing. And because of technology, there are several ways you can go about getting your business’s name out there. Below are three of them. [Read more…]

Filed Under: polarization strategy, revenue boosting, website

FAQs and Regulation Explanation in Website Framework

June 28, 2017 By

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There are a lot of different elements that need to come together in order to successfully create a positive website in terms of user experience. And a big part of how this all fits together can be because of FAQ and regulation explanation pages. Lots of people search the Internet for answers to certain questions or to be educated on certain specific topics, and if your website framework can provide that, then you have an automatic captive audience.

For examples to look at for things like this include law websites, website framework FAQ pages, About Me pages, and interactive question and answer sections of websites that you might visit on a regular basis. Each of these has a slightly different perspective on that same initial idea of creating value for anyone who drops by looking for relevant information. [Read more…]

Filed Under: polarization strategy, revenue boosting

How to Make the Typography on your Website Top Notch

May 18, 2017 By

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Typography is a term carried-over from the time of print, it refers to the style of the text on your website or other materials. Having great typography means your content will look good and be more readable. If you lack in typography skills, you website and content can really suffer. Poorly chosen fonts and styling can turn readers away, whereas top notch typography can engage users and give your company a good face. Read these steps and tips for making stunning and elegant, top notch typography on your website.

Setting the Tone and Mood

The first thing you should do to make sure your typography is top notch is to determine the overall tone and mood of your website. Educational and informative sites may have a serious tone, making highly decorative typography inappropriate and off-putting. Websites for events or entertainment can use comical, whimsical and decorated texts to help set a light mood or tone. Review your content and target audience to know which tone you are looking to set so that you can enhance it with the right typography. [Read more…]

Filed Under: freelance writing, polarization strategy

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