Do you look at your competition and:
- Laugh at them?
- Wonder what the hell they are doing?
- Worry that they will do something great?
- Try to be like them?
- Wish you were them?
- Hope they fall off the planet?
- Wish they did the obvious moves to make themselves better?
How many companies out there really outshine their competition?
- Apple (music wise)
- 37signals (is there any competition in their space?)
- IKEA
- Pixar
- Starbucks
What makes the above companies excel over all others?
And finally what is the greatest competition that you face: the companies in your industry or the performance of your company yesterday?
Just some questions to think about.