No, this is not about plagiarism.
Imagine my surprise when Jeffrey Zeldman blogged about a list of 60 WordPress themes. A few minutes before that, I found Douglas Bowman bookmarking another list, also from Smashing Magazine. It’s like my feed reader was trying to tell me something: yes, a list article can bring an interesting discussion if you’ll just let it.
Back to Zeldman’s post, which started a discussion on whether you should use existing themes for your own design:
…Even if you are a designer, you may ask yourself if you really need to perform that next site redesign from scratch.
Every once in a while I get clients that specifically want existing themes to be customized instead of starting from scratch, so clearly there is a demand for the practice. If clients have enough initiative to choose it as a solution, then why not? Does it take more effort to find and customize than start from scratch? Depends on how comfortable you are with someone else’s code, how much you trust the other designer’s expertise, and how much you need to customize.
The bulk of the debate will probably lie mostly in this situation, but to me it boils down to don’t reinvent the wheel, but don’t get complacent either. While it is a shortcut for building a website, it is not a shortcut for conceptualizing the website.
So the other situation is this: Sometimes I envy all the beautiful themes and templates out there because I don’t really get an opportunity to use them for myself. Does choosing to use someone else’s work for a web designer’s own website make sense? It seems counterintuitive but a real problem: sometimes we barely have time to dedicate to our own projects. Sometimes we just want to use something ready-made and have fun with it.
Although there are frameworks for practically level of development these days, from CSS to JS to PHP to whole themes, they are created specifically as tools for designers; they aren’t really products for designers as consumers. What I’m talking about are the real themes that are smart enough, beautifully-designed enough to meet your discerning needs. It could be as stark as Cutline or as detailed as WordFolio: compare this and this. (Now that would be good idea for a list article: websites that are highly customized versions of existing themes. Not to mention a good source of inspiration. A niche gallery, even!)
We could probably exclude portfolio sites since web designers would prefer to show off their skills on them—but even that argument can be ruled out if the customization is custom enough. Take blogs, tumblelogs, and other secondary sites that still belong to a web designer but don’t necessarily need a design from scratch. The issues with the client scenario website still apply, but there’s the added pressure of being your own worst critic.
Would you be confident enough to use one, or would you lose sleep at night without customizing at least some bit of it to keep your design cred intact? It doesn’t have to be a bad thing; it could be a different type of challenge.
Google is throwing its own hat into the web fonts ring with the Google Font Directory and the Google Font API. While it appears it doesn’t have any partnerships with the big names in typography like TypeKit does, just a handful of open fonts, it does have a partnership with TypeKit itself (as you’ll see below).
How the Google Font API works
Once you pick a font, you can embed it on a webpage by grabbing code that looks like this:
<link href='http://fonts.googleapis.com/css?family=Josefin+Sans+Std+Light' rel='stylesheet' type='text/css'>
And use it in your stylesheet like this:
h1 { font-family: 'Josefin Sans Std Light', arial, serif; }
You can also use other fonts using the WebFont Loader, which is a JavaScript library developed by Google and TypeKit.
Bane or Boon?
Although I won’t be ditching Font Squirrel anytime soon, one great thing about this new development is that the fonts are hosted on the most reliable servers in the world, just like the different JavaScript libraries are. The even greater thing is that this is Google, one of the strongest forces on the Web, is placing a stake another aspect of web standards.
Of course those things are scary at the same time. Google can just pick any endeavor under the sun, spend resources on it, and possibly dominate, if not dictate the market in no time. It may not get the purist designer types on board, since Google doesn’t exactly have the best reputation for great design, and its presentation has a bit of a developer slant, but it knows its web design technologies well. And in the case of web standards, where new practices are being adopted and old browsers are being discarded at a snail’s pace, Google’s massive resources and influence can only do well to speed things up.
Haven’t gotten into the holiday spirit quite yet? Perhaps these design and development focused advent calendars will do the trick. Come to think of it, it should do even more than that; you get a treat every single day for 24 days straight. Sounds even better than Christmas day? Almost.
This site may not have started the “geeky” advent calendar trend, but it has certainly built an excellent reputation and tradition for web designers everywhere. The design continues to be cutting edge and inspiring as well.
All PHP, all holiday season long. See also the Perl Advent Calendar. (There’s a Rails one too, but the original post seems to be missing now.)
Few things are better than a holiday sale, and this advent calendar themed bazaar by SitePoint looks great. The format is pretty clever too: each offer lasts for only 24 hours, and you won’t know what products come on next.
Here’s one for the WordPress lovers, made by no less than WP Engineer. I hope that next year this becomes a community-wide effort as with the PHP Advent Calendar. Archive here.
A great crash course, if you will, into everything about social media. Not quite for designers or developers, but a great resource nonetheless.
Lists done better?
Writing this article made me realize this could actually be a way to create better list articles. Instead of cramming everything in and bombarding your readers with one long, heavy post, create a series. Exercise patience and restraint on your part and theirs. Keep them coming back for more.
Once you’ve reached your quota, do a round-up, and store the past articles in a safe place. They can even be realigned or revisited (hopefully not like recycled fruitcake, mind you) when the holidays come around again. Of course you can write all year long, but the idea is also avoiding predictability and knowing when to make things special.
And speaking of which, may you all have a special holiday season this year!
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