January 18, 2008 6 replies

Ads between Post and Comments – the Next Big Thing?

Wisdump reader Gerard commented on the dummy design screenshot of the next version of Wisdump, wondering about the 125×125 pixel ad blocks that are so common on blogs these days.

However, the 125px ad blocks – aren’t we all becoming blind to these within the niche these days? I for one barely notice them anymore. Maybe there’s a challenge – to break that ad unit cliche?

Spot on, at least almost. While these 125×125 pixel ads certainly are very common, personally I at least give them a glance, and occasionally click them (which goes for all ads, I don’t shy away as a principle). To me, they haven’t degraded to the way one shies traditional banners on regular, ad-crammed sites, but maybe that’s just me.

more

/* */