Dumping wisdom on design and the web
If your business is having a little trouble hitting the mark, your web presence may need a little work. Understanding how to reach your target audience online is a pivotal element of a successful marketing campaign. [Read more…]
Originally posted on December 15, 2020 @ 9:40 am
There are dozens of leading web hosts and hundreds if not thousands of generic, sub-par offshoots and lacking hosting providers. Knowing what to avoid and look out for amongst the plethora of hosting options is vital when creating a new website or blog. Choosing the right web host, one that’s capable of storing and transferring your content in a speedy and efficient manner, is a straightforward task that’s essential to the success of your website. Picking the right web host means you will have SEO benefits, around-the-clock uptime, and plenty of resources to help your site or blog to grow. By avoiding these 5 simple pitfalls of hosting, you’ll be sure to find the best home for your web content. [Read more…]
Originally posted on April 9, 2018 @ 5:00 pm
In the world of business, it is imperative that the world know of your existence. Making yourself known is how you build your clientele. Granted, some of the ways we make ourselves known can be bad for the health of our company, but that’s why it’s so important to maintain integrity.
Thanks to the internet, the aspect of advertising your business has been made much easier through the avenue of online marketing. And because of technology, there are several ways you can go about getting your business’s name out there. Below are three of them. [Read more…]
Originally posted on November 28, 2017 @ 9:53 pm
Nothing on the internet exists until someone sees it. Visibility is everything when it comes to building a digital presence for your organization. The more people you reach, the more opportunity is created to build a connection.
It does not take long to build a basic shell of a business website, but to create a hardy digital destination takes a little more effort. Web users are particular and seasoned in their navigational efforts. If you want your website to stand a chance against the competition, there are a few qualities you should include in your design.
First, and foremost, you should understand that the full spectrum of search engine optimization expands much further than this short article will even begin to explain. If you want your business website to be supremely visible online, then you will need to spend more time learning about SEO. [Read more…]
Originally posted on January 22, 2018 @ 3:33 pm
One of the most important metrics to keep track of for your online business is conversions. If the people visiting your website aren’t completing the tasks you want, there’s probably something wrong for your visitors between getting to your site and going through with your specific calls to action. This can especially be seen if you have form fills on your site that don’t get completed as much as you’d like. Luckily, there are some simple things you can do to increase the conversion rates of these forms. To show you how, here are three tips for getting more conversions with your online form fills. [Read more…]
Originally posted on June 5, 2017 @ 9:10 pm